BTicino, a division of the Legrand Group, created My Open: an on-line community for customers and partners to crowdsource support and share product innovations.
The aim of BTicino is to move beyond just technical product support in forums to create more business value from the interactions between its customers, partners and employees. To achieve the scope, the company works with OpenKnowledge (an Italian based Telligent consulting partner) in order to create an oline community My Open for enhanced customer service, social marketing, sales and collaborative product innovation to drive business value. Also it gives an add value to BTicino.
The community connects members for:
BTicino created a successful and interactive community to connect its customers, partners and employees in their joint goal of supporting, extending and integrating home automation tools.